MOCO Integration

MOCO is a cloud software that simplifies project management and & business figures. It was developed specifically for agencies and other project-based service providers and offers project controlling, time tracking, billing, client acquisition, capacity planning, expense management as well as personnel and contact management. This is to give agencies more time to concentrate on the projects themselves and their business.

In principle, this sounds like an all-in-one software. But it is not quite that simple, because different companies have different needs.

MOCO does not map task management and collaboration, for example. But many other applications do: Monday, Trello, Asana, Clickup and Jira. These are specialized in defining and distributing tasks, setting milestones and thus structuring entire projects.

Marketing or accounting is also not part of MOCO. Newsletter tools can, however, be integrated with MOCO or the contact management.

We present examples here and give an insight into how the technical stuff works in the background (spoiler: it's not that complicated).

Integration: MOCO & Trello

Let's start with a very simple but nevertheless essential MOCO integration:

In addition to the browser extension that MOCO offers for recording time on tasks in Trello itself, the following workflows are also possible, for example:

• Automatically create a Trello board based on a template when you create a project in MOCO. Using various tags in MOCO, you can also determine which template should be created.
• Similarly, you can automatically create new tasks or cards in Trello based on MOCO deliverables. This also works the other way around.

For these simple MOCO integrations, it doesn't matter whether you use Trello, Asana, ClickUp, Jira, awork or any other PM tool. They can all be connected to MOCO and make your daily work easier.  

But how exactly does MOCO integration work?

MOCO Integration Means API Integration

The key to MOCO integration is API integration. Because both MOCO and all the other software we mention here have a so-called API, an application programming interface. This is an interface that is provided by the software and thus makes it possible for other applications to "dock" to this interface, so to speak. When two of these APIs are successfully connected, we speak of API integration. If you want to learn more about this, here is a blog post on API integration.

This sounds quite technical and usually API integration requires some programming effort and technical knowledge. But only theoretically. Because there have long been applications that do just that: Link APIs together without you having to program.  

These platforms allow you to easily connect the tools you use every day: MOCO, Asana, Lexoffice, Slack and thousands more. Using a graphical interface, you select the triggers and define what should happen afterwards, for example: "If a new project is created in MOCO, then automatically create a new board in Trello".  

This creates automatic data flows and MOCO integration succeeds even without technical background knowledge. The platforms that do this best are Zapier and Make. They support hundreds and thousands of apps that can be integrated with just a few clicks: including MOCO. That's what makes all the examples in this blogpost possible.

Integration: MOCO & Slack

For internal communication, you probably also use an application: Slack, Teams or Google Hangouts. It can be important to inform your team or colleagues about certain events in MOCO.

This can be done, for example, as follows:

• You can notify people in Slack when they have been assigned to a project in MOCO.
• Or you can inform your team in a channel when a lead has been won in MOCO.

You can notify people in Slack when they have been assigned to a project in MOCO. Or you can inform your team in a channel when a lead has been won in MOCO.  

Integration: MOCO & ActiveCampaign

Email marketing should be as personal as possible without too much extra work. This is no secret. If you maintain your contacts and leads in MOCO, including various statuses, acquisition levels and labels, then you can easily transfer this information to ActiveCampaign: Not only do you automatically transfer the contact data to ActiveCampaign as soon as a new lead is created in MOCO, but you can also enrich it with valuable information.

You can assign your leads to different campaigns and mailing lists depending on their status or even their day. This way they only receive relevant emails and you ensure the necessary personalization without spending a lot of time on segmentation.

The same MOCO integration is of course also possible with applications such as Mailchimp, Sendinblue or FreshMail.  

Integration: MOCO & Calendly

Interested clients may be able to book an appointment with you via your website or other touch points - through Calendly. When booking an appointment, they already enter relevant data: Name, email address, possibly also preferences or interests. Instead of leaving this data unused, you can automatically transfer it to MOCO at the time of booking.  

In this way, you have directly recorded the new lead and will certainly not forget to document important key points before or after the telephone appointment. Thanks to this MOCO integration, you'll never miss a lead again.  

MOCO Integration Thanks to Make and Zapier

MOCO's strength lies in specializing in what the software is good at: Providing an overview of projects, pipelines, accounts and forecasts. Moco does not want to be an all-in-one software and in our eyes that is a good thing.  

But instead of keeping track of a sea of different stand-alone applications for each subtask like marketing, task management, appointment booking, accounting and communication, rather connect all these functions together.

Thanks to the Moco integration, you help to ensure that Moco really remains the hub for all relevant processes. All other tools are connected to it and synchronize with Moco so that the data always remains up-to-date and clear. If you are curious, you can start here with Make for free .